Total national TV ad spend from Oct. 5 - Nov. 3 was $156 million vs. $106 million in the previous 30-day period.

Lexus is debuting its annual "December to Remember" campaign, while Mazda launches its annual Winter Sales Event with an ad ...

Reddit is testing ad placements in search with a select group of advertisers. Ad delivery in search will depend on contextual ...

Versant revenue will land between $6.2 billion and $6.45 billion, according to the company's guidance. It has considerable ...

Will a Democratic Congress eventually treat AI chatbots like search engines when it comes to advertising disclosure and ...

Media and technology stocks surged following Tuesday’s Democratic election sweep, Deadline writes. Comcast and Disney both rose by 5%, Netflix and Skydance by 4%. Some tech stocks saw even stronger ...

Retailers like Walmart and Amazon are facing a challenge caused by AI-driven shopping: How to allow AI agents on their sites without threatening their ad revenue and customer data, Reuters reports.

Streaming TV brand Roku has debuted an advertising platform that uses machine learning to help brands target consumer actions, The Desk reports. The new offering, called Roku Outcomes, moves beyond ...

Remember when "Claude" referred to somebody's French uncle, and "hallucinate" belonged to Burning Man and the occasional ...

The ad centers on how a Tiffany gift is also a keepsake and cherished memory. American Haiku’s brand work includes Starbucks, ...

Reddit is testing ad placements in search with a select group of advertisers. Ad delivery in search will depend on contextual ...

TikTok has announced a global content partnership with the Women's Tennis Association (WTA) designed to build on a notable ...