Marketing Week’s annual Career & Salary Survey identifies the key issues, challenges and opportunities facing marketers.

Despite a cyber-attack temporarily affecting sales last month, Asos is in profit and credits its renewed “confidence” in ...

Approaching one year in post, CEO Dave Lewis praised marketing’s work “building category strategies”, as Q1 results reflect ...

It’s been a privilege,” says McCann Manchester CCO Dave Price as Aldi ends its 21-year relationship with the creative agency.

TK Maxx is centering its festive campaign on a fresh advert following the original ‘Festive Farm’ storyline from 2023.

Despite gains across food and clothing, Marks & Spencer admits its relaunched loyalty scheme faces hurdles around the ...

Influencers can unlock opportunities for brand building in B2B, helping businesses own the feed and grow their market share ...

Led by the Advertising Association, ISBA and the IPA, the state of the nation census for the UK advertising community will ...

The fast food giant wants to improve value perceptions after a difficult third quarter, with meal bundles and digital offers ...

Whether you work in B2B, B2C or something in between, it pays to treat the CEO like you would a B2B buyer when arguing for ...

Boots is focusing on value and range, innovating its media mix and leaning into its new brand voice given the early success ...

Led by the Advertising Association, ISBA and the IPA, the state of the nation census for the UK advertising community will return in March.