Ford Ka. I've just spent several weeks working on the slopes. Yes, it's a dream job, but it's one where I'm looking at the challenge of how to engage with one of t ...

US credit card direct mail volumes fall at slower rate. LONDON - The decline in direct mail volumes from US credit card companies - seen as a bellwether of both US business confid ...

Hyundai introduced an iPad-based spot during last night's Oscar coverage and Colin Firth romped home with the Best Actor gong for 'The King's Speech', topping a night of British glory that also ...

Taking fandom seriously, understanding your audience and adding value back into the sport are three essentials for commercial success in women’s sport ...

Tati Lindenberg, Unilever's chief marketing officer for global homecare brands, explains how agency “bias” can creep in and why she welcomes new voices.

Campaign is celebrating the Power 100 members making waves in their sectors. For the final instalment, it’s the turn of the newcomers to the list.

Have big sports sponsorships had their day? That’s the question Campaign is asking this week after one of sport’s longest-running sponsorship relationships is coming to an end.

Lynsey Atkin, founder and partner at Baby Teeth, and Mark Elwood, chief creative officer at AMV BBDO, critique a selection of festive ads.

BT, Skittles and WWF have been shortlisted for Radiocentre and Campaign’s Audio Ad of the Year. Who wins? You decide.

Unilever ice cream brand Ben & Jerry's has released a two-minute ad that seeks to resolve tensions by showing different types of fruit starting to get along after political rallies accentuate their ...

Campaign from the Brand Creative Studio and Mother dramatises the moment a show becomes the one you can’t st ...

As AI transforms advertising, Jessica Saunders of Eyeota explores why flexible data partnerships will be essential to connecting today’s workflows with tomorrow’s AI-powered platforms ...