Wendy’s says that “frozen sucks” in a basketball-themed spot promoting its “fresh, never frozen beef” burgers.

LinkedIn has quietly consolidated the bulk of its global media business with Publicis Media, Ad Age has learned. Ewan Larkin ...

Roblox is expanding its programmatic ad offering through a new integration with Google Ad Manager, the gaming company ...

Brands are in the pranking spirit this April Fools’ Day, pulling out all the stops to bamboozle consumers and make them laugh. This year, many teased campaigns early, with some posting “announcements” ...

Online banking app Chime is putting financial TikTok trends at the center of a new campaign designed to honor the small steps ...

The Ad Age Small Agency Conference & Awards heads to Toronto on July 22 and 23, with an agenda poised to give small agencies tools to succeed in the coming year. The two-day conference will explore ...

Welcome to Ad Age’s influencer marketing news roundup. Each week, we’ll be highlighting the latest developments at the intersection between brands and the creator economy, including new partnerships ...

B2B marketing is in demand as business-facing companies seek to bolster their advertising efforts.

A new call from Capitol Hill is putting ad tech accountability under the microscope—again.

Brands that are marketing to a bifurcated consumer base separated by wealth must be ready with messaging, media targeting and ...

A Delaware federal court dismissed Nielsen’s patent infringement lawsuit against VideoAmp today, the second setback the ...

Cable and internet provider Charter Communications, which operates as Spectrum, has chosen VCCP and Horizon Media as its new ...