Jaguar has been accused of abandoning loyal customers and dealerships with its controversial rebrand, as the carmaker ...

Manchester United are showing Jaguar that inclusivity is about doing, not just showing, through their action on prostate ...

Jaguar, a famous luxury car brand from the United Kingdom, has embarked on a new and daring rebrand that moved away from the ...

Androgynous casting of every hue, bright visual colors, enigmatic copy. In the week since Jaguar unveiled its new commercial and company rebrand, this launch has sparked conversations of every kind, ...

A spate of iconic rebrands in recent weeks have left some people reeling in a consumerist society where what we buy says a ...

"We wanted to move away from traditional automotive stereotypes," Rawdon Glover, Jaguar's managing director, said in response ...

The managing director of Jaguar is defending the luxury car company after it faced online criticism for a controversial ...

Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and ...

There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But ...

Jaguar managing director Rawdon Glover defended the car company's rebrand in a recent interview, denying the ad was meant to ...

But in five years of covering rebrands, I've never seen anything quite like the response to the new Jaguar branding. It's ...