Rebranding sounds simple until it collides with habit. People recognize logos, packaging, and names without thinking, and ...

A new Bloomberg report says that Tim Cook has tapped John Ternus to manage Apple’s design teams. Here are the details.

Outdoor gear brand Patagonia has filed suit against a drag performer and LGBTQ activist named Pattie Gonia for peddling merch ...

Designed for the Frank Lloyd Wright Building Conservancy, the new logo pays tribute to Wright’s iconic square new symbolism.

As Whole Foods expanded in the 1990s, Denis Ring ’84 took on the challenge of developing the grocery chain’s 365 brand.

The only badge design that has been mostly unchanged since its inception is of the newest automobile brand today—Tesla.

What started in an Indy basement, supporting IU football, has now turned into one of college sports' most popular vintage apparel, T-shirts brands.

Learn the prompts that produce pro logos. Clear shapes, steady line weight andstrong contrast, helping you convert AI drafts ...

This week, Ford announced a new partnership with Carhartt, which includes co-branded merch and a new Carhartt-edition Super ...

In 2026, e-commerce will be approaching structural maturity. Most categories are saturated; performance marketing has become ...

Orange logos stand out in crowded markets—from Dunkin’ Donuts and Etsy to Nike and Amazon. Once you understand how colors ...

In 1980, Kevin Thatcher sat down in his Los Gatos bedroom and sketched out the design that would follow him for the rest of ...