Nielsen launches CMI Journey in New Zealand, revealing what drives consumer decisions across 30 categories and how 50+ media ...
This note is to provide clarification to a previous distributed press release from NBC. The NBA opening night game between ...
Explore the new College Basketball Fandom Index and discover the top markets for fan engagement in men's and women's programs ...
This note is to provide clarification to a previous distributed press release from NBC. Game 1 of the WNBA Finals between Atlanta and Golden State delivered 1.76 million viewers on NBC on October 17 ...
NEW YORK – October 22, 2026 – Television viewing cooled off in August following a two-month surge fueled by the FIFA World Cup 2026™, according to Nielsen’s August 2026 reports of The Gauge™ and Media ...
This International Animation Day, we looked at the creators behind the most-watched animated shows of the 2025-26 TV season.
Nearly 90% of marketers now use AI. Three chapters on why accuracy comes first, how brands prove outcomes, and where everyday attention is going. Brand awareness tops marketers’ goals, but proving ROI ...
Nielsen data reveals traditional television continues to account for 70% of viewing while YouTube and other streamers gained 2.3 percentage points of total TV viewing between June and August Seoul, ...