Foot Locker's seasonal campaign, called "Joy to the Sole," is indicative of the company's new marketing direction as it looks to spur growth.

Laneige, a Korean beauty brand known for its lip masks, is stepping up its experiential retail efforts as it targets global ...

On Nov. 1, Jason Bonfig — a 27-year Best Buy veteran — became the CEO, ushering in a new era for the biggest electronics ...

Not even the holiday season is immune to the high-protein craze. As the festive season approaches, brands and major retailers ...

A new Modern Retail+ Research report examines which commerce channels are dominating marketers’ holiday strategies.

Stitch Fix is going narrow and deep with its private brands, a strategy that it says is contributing to revenue growth.

Julia Waldow is a multi-platform journalist with experience in TV production, digital and print editorial, and audience strategy. At Modern Retail, she primarily covers apparel, footwear, sports, ...

Companies from Kraft Natural Cheese to Cava are rolling out food-themed bag charms to stay top of mind with young consumers.

Baked by Melissa has built a cult following over the past 18 years for its bite-sized cupcakes, selling more than 500 million of the tiny desserts since launch. But historically, people could only get ...