Benoit Vatere is the chief media and digital commerce officer of canned water brand Liquid Death. As holding companies buy ...

While buyers see the appeal of faster audience creation, they question whether agentic integrations will meaningfully change ...

The partnership spans new flavors, merch and in-store experiences built to draw fans of both brands before “Avengers: ...

Advertisers can now target display and video ads to Amazon users who also shop at Walmart, Dollar General, Kroger, Walgreens, ...

Design platform Canva is restructuring its workforce, with 22% of staff facing layoffs, relocations, or role changes as it ...

Ecommerce agency Podean has been on an acquisition tear this year, buying small firms to compete against larger agencies.

Muscat Stock Exchange (MSX) has announced a collaboration with IDX, a global leader in corporate and investor relations ...

The co-founder and former CTO, who stepped down in 2023, will lead a new CTO Council overseeing the company’s technology ...

Subscribers get the full story and full key takeaways. Subscribe Adam Robinson, an entrepreneur who founded and led multiple martech companies, is reportedly among those dead after a Learjet 60 en ...

In the age of AI, marketers still have to answer one big question: “Why should anyone choose you?” Live from the Marketing Vanguard stage at Brandweek 2026, Jenny Rooney sits down with Ameetess Dira, ...

What if CPG brands could measure the true impact of digital promotions in real time, rather than relying on sales figures that may not tell the whole story? The answer starts with incrementality, not ...

Svedka is returning to the Super Bowl with a contest led by Andy Cohen, offering fans $500,000 to create the ad ...