Nike is joining up on a new brand with Kim Kardashian in a bet her star power can have the same impact Michael Jordan did 40 ...

Tuesday’s announcement of the new brand created in partnership by sports giant Nike and lifestyle company Skims generated ...

The sportswear brand is partnering with the powerhouse influencer – and it could give them access to a whole new demographic ...

NikeSkims is the latest joint venture between Skims and Nike brands. The goal is to reach more women in Nike's audience.

The fashion mogul and reality TV star is set to launch a fitness-minded crossover brand that'll debut its first collection in ...

More than 40 years ago, Michael Jordan helped Nike become the name in basketball sneakers. Today it’s betting that Kim ...

Jogging is not what made Kim Kardashian famous. No matter. The star of reality-TV promo vehicle Keeping up with the Kardashians has scored a major partnership for her Skims underwear and “athleisure” ...

NIKE, Inc. and SKIMS have officially announced the debut of NikeSKIMS, a new womenswear brand designed to sculpt and ...

Celebrity brands are making for bigger competition to their legacy counterparts, and online influencers are shortening trend ...

Kim Kardashian is taking her shapewear brand into the big leagues. The reality star announced on Tuesday that she’s ...

Nike on Tuesday announced a new brand in partnership with the influencer Kim Kardashian’s Skims, giving the company’s stock ...

SKIMS and Nike joined forces to "disrupt the industry" and create top-notch, new activewear that works for athletes of all ...