Jaguar's rebranding marks a radical identity shift for the carmaker. One ad expert called it "bonkers." Others said it was a ...

Jaguar's highly anticipated concept car has surfaced online just hours before its official debut tonight at Miami Art Week.

There was something telling in the latest example of ­idiotic and woke corporate virtue signaling that came courtesy of ...

Although the Design Vision concept car will be unveiled on December 2, we won’t see the first production car unveiled until ...

Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and ...

There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But ...

Jaguar has evolved from its days as a motorcycle sidecar company. Now a favorite of the royal family, it's latest rebrand has ...

Jaguar managing director Rawdon Glover defended the car company's rebrand in a recent interview, denying the ad was meant to ...

The managing director of Jaguar is defending the luxury car company after it faced online criticism for a controversial ...

The first production car in Jaguar’s new fully-electric line up will be a four-door GT with a range of more than 400 miles, ...

"We wanted to move away from traditional automotive stereotypes," Rawdon Glover, Jaguar's managing director, said in response ...

The culture wars have come for the automotive industry, with recent ads from two big luxury brands drawing widespread ...