Parenting creators were the first to prove that personal storytelling could generate real commercial value online. Nearly two ...

Snap Inc. has acquired select assets from Rec Room Inc. following the Seattle-based company’s announcement that it will shut ...

B2B companies have watched creator marketing transform consumer brands for a decade. Most are still on the sidelines. That ...

Vidmob has launched Influencer Intelligence, a new capability designed to convert creator content into granular data that ...

New York City Mayor Zohran Mamdani’s administration has reversed the city’s ban on TikTok for government use, allowing city ...

Billion Dollar Boy has integrated a payments and compliance tool into Companion, its proprietary AI-powered creator marketing ...

TikTok Shop has signed a Memorandum of Understanding (MOU) with the Singapore Retailers Association (SRA) and Workforce ...

Around 5% of the global digital ad market flows into the Creator Economy, even though youth audiences spend nearly 70% of ...

TikTok and Cameo have announced a partnership that allows U.S.-based TikTok creators to offer personalized video messages ...

A cross-party group of UK MPs, backed by YouTube, has written to Culture Secretary Lisa Nandy, urging the government to ...

Khaby Lame, the Italian-Senegalese content creator and TikTok’s most-followed account, has been named an official ambassador ...

Meta has begun testing a premium subscription tier on Instagram called “Instagram Plus,” the company confirmed to TechCrunch.