According to the FTC, the scheme has allegedly illegally extracted more than $20 billion from “unwitting” advertising customers.
The campaign, created with One23West, spotlights the everyday victories and resilience of young patients who may be unable to return home for the holidays.
“Look for the Leaf” won the Grand Effie, as Kids Help Phone and McCann Canada took home top marketer and agency honours.
He is an “incredible craft writer and conceptual creative,” said Memory co-founder Ian Mackenzie.
TV spots during U.S. election coverage, drove search interest and conversations online about the parallels between the film’s fictional world and real-world politics.
“Meridianaires” features member stories and a $1-million sweepstakes to highlight Canadians’ changing perceptions of financial success.
Meet everyone taking home a prize, then take a deep dive into the six Gold-winning organizations ...
The Berners Bowie Lee campaign targets the large number of ‘sandwich generation’ Canadians without a will.
From YouTube cross-posting to shoppable CTV integrations, agency executives break down the opportunities and obstacles of Instagram’s new format.
The Re-Reviews series brings back creators who covered the original Galaxy Fold to see whether the new devices have changed their minds.
Four APAC creators describe punishing hours and spiralling client demands and ask who protects the people brands rely on to reach audiences.
Little Big Engine’s work for Wise was vetted by newcomers to Canada to make sure the jokes, references and language landed.
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