Unity faces strong competition from AppLovin ( APP) in advertising, while Meta ( META) continues to strengthen its ad network. In game development, Unity is caught between high-end tools like Unreal ...
AI, AI, AI - now in your game engine too! Unity has rolled out Unity AI in Open Beta that will apparently help games be ...
Game engine maker Unity, whose tech powers many games, from 2025 hits like Hollow Knight: Silksong and Peak to anticipated 2026 offerings like Mouse: P.I. for Hire and Replaced (both of which are due ...
Unity stock has tumbled twice recently, first after Google's Project Genie Reveal, and then after a disappointing earnings report. Project Genie is impressive, but it won't replace video game engines.
Guerrilla co-founder wants a European game engine, but the AI-induced scope creep makes Godot a much more attractive ...
Arjan Brussee, best known as a co-founder of Guerrilla Games and a former global director of product management for Unreal ...
Industry veteran behind Horizon Zero Dawn's studio launches AI-powered game engine to challenge Unreal and Unity dominance.
Dev team are aiming for an engine that is 'fully European-hosted, built by Europeans, and complies with European rules and ...
High-attention mobile gaming environments unlock AI-resilient reach beyond the browserNEW YORK, May 06, 2026 (GLOBE NEWSWIRE) -- Nexxen, the advertising technology platform powered by unique data and ...