Roblox ads enticed, targeted kids as young as 5 to try caffeinated potato chips, watchdog says

Ads on the wildly popular video game platform Roblox enticed kids to try caffeinated potato chips — and they targeted ...
adexchanger

Roblox Courts Programmatic Demand From Google With Rewarded Video And In-Game Ads

Roblox is making major additions to its still-nascent ad offering. At the IAB PlayFronts in New York City on Tuesday, the online gaming platform announced new integrations with Google that will make ...
Android Police

Roblox wants you to watch Google ads to earn in-game rewards

Matthew was the Apps and Games Editor at Android Police until 2025. Roblox has more active users daily than Steam, at 85 million. Roblox brought in $3.6 billion in revenue in 2024, paying out $923 ...
Hosted on MSN

Roblox still earns very little from ads despite 150 million daily users

Roblox has been trying to turn its giant audience into real ad money since it went public in 2021, but the effort keeps dragging. The platform pulls in 150 million users who spend two hours a day ...
Variety

Roblox Teams With Google on Rewarded Video Ads Product

Roblox is launching a rewarded video ads product that will be available through a new programmatic partnership with Google’s advertising solutions, as well as a direct buy option. Per the gaming ...