Pepsi extends food-focused push for summer of soccer with ads, activations

Created in partnership with BBDO, Copa90 and The PepsiCo Studio, “Soccer Deserves Pepsi” features stars including David ...
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BBDO, David Beckham Kick Off 'Soccer Deserves Pepsi'

Pepsi aligns itself with soccer ahead of the World Cup, which begins June 11. “Soccer Deserves Pepsi” features new spots with ...
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Pepsi Max expands international soccer presence with Scottish FA tie-up

The brand becomes the official soft drinks partner of the country’s senior men’s and women’s teams.
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Hall of Ads: The Pepsi ad that turned a football trick into a cultural moment

Discover how Pepsi's 'Greetings' ad from the 2002 FIFA World Cup blended cultures and humor, creating a timeless football ...
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No Soccer, Football: Pepsi Leverages Browsers To Set Sport's Name Straight

As part of its "Football Nation" marketing, Pepsi is offering fans browser extensions that automatically change "soccer" to ...