When that familiar jingle echoes down your street, there’s no mistaking it — the ice cream truck is coming. In New Jersey, most people picture a Mister Softee truck, its grinning cone mascot ...

Mister Softee isn’t just one of the best names in the ice cream business — it used to be one of the biggest. But the soft-serve company, which got its start in Philadelphia and is now based in ...

It’s never been harder to be Mister Softee. Once, there were more than 2,000 Mister Softee trucks in 38 states during the company’s peak in the 1960s. Now, there are only around 630 Mister Softee ...

The jingle of a nearby ice cream van is a sure sign that summer is approaching. But you never have to guess when the next time a popular ice cream truck might roll through your neighborhood because ...

You don't need to listen for the ice cream truck's jingle for a sweet treat, thanks to the new Mister Softee app. The app shows the locations of dozens of trucks across 18 states. Originally launched ...

Ice cream lovers have spoken in South Jersey, and two shops ran away from the pack. Mister Softee, located in Pennsauken along Haddonfield Road, has finished atop the 2025 Courier-Post ice cream poll.

Stefanos Chen, who covers the New York economy, spoke with a food vendor about the rising costs and red tape that threaten his business. By Emmett Lindner Inflation and its rising fuel prices have ...

EAST ISLIP, N.Y. (1010 WINS) – Now that’s a twist! After years of filling city streets with its iconic truck jingle, Mister ...

Bruce Hill has tasted caviar and Chateau d'Yquem, but he still gets a thrill from the thought of a swirl of soft-serve ice cream. "I was about 6, and one of my first memories is of my first bite of a ...