I found myself chuckling absent-mindedly at a GEICO radio spot for about the dozenth time yesterday and then, for about the dozenth time, realized that I shouldn't be. The spot, part of the year-old ...

GEICO recently leveraged mobile to activate traditional radio listeners and drive engagement with exclusive content. Radio listeners were able to use the SoundHound mobile application to identify the ...

Earlier this year, Katz Radio Group -- a national sales firm that represents over 275 radio broadcasters including iHeartMedia, Entercom, Cox Media and others -- announced it would launch “Expressway, ...

Are you a print subscriber? Activate your account. 39 min 37 sec ago By Tim Nudd - 1 hour 19 min ago By Brian Bonilla - 1 hour 43 min ago By Tim Nudd - 2 hours 4 min ago By Adrianne Pasquarelli - 3 ...

One of the most familiar brand names on radio and television will appear be in a different spotlight next month, when GEICO will be honored for community service. The NAB Leadership Foundation will ...

Auto insurance is a huge category for broadcast media. But, the latest Spot Ten Radio report is devoid of any of GEICO’s competitors. It was another huge week for GEICO, with more than 50,000 spot ...

Clear Channel Radio has been selected by GEICO to execute a campaign on its radio stations and station websites in support of the American War Letters Campaign. Launching Memorial Day week, the ...

The radio industry surely would not mind if a war of radio ads broke out in the insurance industry. Liberty Mutual wasn’t even on the Media Monitors chart two weeks ago, but last week the insurance ...