In early April, families across the country gathered in their living rooms to sing along with celebrity renditions of their favorite Disney songs. With the first event being such a huge success, ...
Walt Disney Co. says notable surges in advertising dollars committed to sports and streaming helped it match what it secured in last year’s “upfront” volume ...
Disney closed its upfront with a single-digit boost in ad revenue and volume as compared to last year, lead by commitments in sports and streaming, the company announced Thursday. While the ...