Rejoice! You can get the Disney princesses together in one giant set. INSIDER was on hand Saturday at the New York Toy Fair as Hasbro unveiled a 14-doll set featuring every iconic Disney princess ...

Hasbro didn't just bring Marvel, Star Wars, and Transformers to Toy Fair. Oh no, they also brought both My Little Pony and Disney Princess figures and dolls! I know in my house, we enjoy both of these ...

It’s official: the Disney princesses spent the holidays beating up on Barbie. Hasbro’s shares soared to an all-time high Monday after it reported surprisingly strong sales of Disney princess dolls ...

Mattel announced that it would retake the lucrative Disney Princesses license from rival Hasbro in a reversal of the 2016 decision that led to Mattel losing the license for several years. Mattel will ...

Toy giant Mattel said Wednesday it has wrested back control of the lucrative licenses for Disney Princess and “Frozen” characters from its archrival Hasbro. The deal will allow Barbie owner Mattel to ...

It’s a magical world again for Mattel. The toy company won back the rights to make dolls based on Disney’s princess characters, including Frozen’s Elsa and Anna, Jasmine from “Aladdin” along with Snow ...

“I really didn’t think this would happen. She’s not even in preschool yet,” Keithler, 31, sighs. She knew about the so-called princess phase that little girls go through, but, she says, “I assumed it ...

PAWTUCKET: Net revenues for the second quarter of 2016 grew 10 percent at Hasbro to $878.9 million, driven by strong sales for its Disney Princess and Frozen dolls and its Star Wars action figures.

Mattel Inc. has won back the rights to produce toys based on The Walt Disney Company’s lineup of iconic Disney princesses and “Frozen” characters. Hasbro was previously the owner of the licensing deal ...

(Reuters) - Hasbro Inc reported better-than-expected quarterly revenue and profit, helped by strong demand for Disney Princess, Frozen and Trolls dolls, and said it was seeing "strong sales trends" ...

Forbes contributors publish independent expert analyses and insights. Joan Verdon is a veteran retail reporter based in Northern New Jersey. When Disney awards the toy licensing rights for its most ...