In honour of The SpongeBob Movie: Search for SquarePants, Kellogg's has brought Bikini Bottom's favourite breakfast to life. Creating a limited edition run of 'Kelpo' cereal, the adorable design is a ...

Landor has created a new look for Kellogg’s cereals, in what the studio has called the “largest packaging redesign ever” across the brand’s European portfolio. The aim is to “return Kellogg’s to its ...

When you’re at the grocery store, a product’s packaging can make all the difference between putting it in your cart or placing it back on the shelf. Packaging is really important, and not just because ...

It’s almost a punchline: a politician asking a room full of advertising execs to ‘trust’ him. But that’s precisely what Labour’s deputy leader Tom Watson did last week. Citing the inclusion of refined ...

There's something undeniably charming about vintage packaging. Maybe it's the nostalgia it stirs up, or perhaps it's the craftsmanship that feels so much more personal than today's sleek, minimalist ...