The AI giant’s newest video generator was initially able to replicate the likenesses of public figures without consent, despite OpenAI’s rules against such content.

OpenAI said it will crack down on unauthorized “deepfakes” spit out by its “Sora” text-to-video generator after complaints by the “Breaking Bad” actor and other public figures.

Actors, studios, agents, and the actors union SAG-AFTRA have all expressed their concerns about appearing in Sora 2’s AI-generated videos ever since the deepfake machine was released last month. Now a joint statement from actor Bryan Cranston,

I was deeply concerned not just for myself, but for all performers whose work and identity can be misused in this way,” Cranston says

Bryan Cranston says he was "deeply concerned" when his image was used on Sora 2 without his consent but his fears seem to be assuaged

AMC, delivered exactly that. The pilot of Breaking Bad still stands as the best first episode of any series, hands down. Its opening moments are often celebrated for their cinematic flair, but what follows is just as remarkable.

Bryan Cranston has gone to war with OpenAI about his likeness being used in deepfake videos on the Sora 2 platform.

OpenAI is working with Bryan Cranston and other Hollywood groups to limit deepfakes on its Sora 2 video app.

Humor is a familiar device in Ocean Spray's ads, such as in 2023's installment in which a grandma pours cranberry juice into a punch bowl to liven up a dull office holiday party. "Our campaigns always lean toward humor, wit, and the unexpected," Le said.