How Companies Like Amazon and Airbnb Actually Get Customers to Care About Their Mission Statement. If actions speak louder than words, “mission statements” miss the mark.

Airbnb co-founder Joe Gebbia has been on a stock-selling spree this year, with sales of around $360 million in the company.

Airbnb’s mission statement: “Belong anywhere.” This mission statement is short and to the point. The message conveys that you can stay anywhere in the world and feel included when doing ...

With Fourth of July celebrations right around the corner, Airbnb is reminding people about its mission to crack down on ...

Airbnb is facing a class action lawsuit ... it flies in the face of our mission to bring people together," Airbnb spokesman Nick Papas said in a statement. Related: Airbnb hosts found to ...

How Airbnb Found a Mission—and a Brand This excerpt from Leigh Gallagher’s upcoming The Airbnb Story reveals how the company searched for its soul—with sometimes painful results—and ...

Kaspian Clark, 38, who worked in customer support in Portland, Ore., for around two years, said he had fully bought into Airbnb’s mission and felt denial and grief when he was let go.

“Airbnb’s mission is to create a world where anyone can belong anywhere and we have aggressively worked to fight bias and discrimination in society,” the company’s statement said in part.