Jaguar has been accused of abandoning loyal customers and dealerships with its controversial rebrand, as the carmaker ...

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Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and ...

Jaguar managing director Rawdon Glover defended the car company's rebrand in a recent interview, denying the ad was meant to ...

Jaguar has evolved from its days as a motorcycle sidecar company. Now a favorite of the royal family, it's latest rebrand has ...

Jaguar sells cars but doesn't want to be an "auto brand" anymore. Instead, nonbinary aliens are here to sell you DEI.

The managing director of Jaguar is defending the luxury car company after it faced online criticism for a controversial ...

Jaguar's boss called out critics of its latest video ad, saying their reaction was "vile hatred" and intolerance. The brand ...

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Jaguar holds a reputation for targeting male car drivers—and ones with plenty of money. For instance, the company's "Good to ...

Moreover, they also criticized the new logo and advertisement. In the midst of all of this criticism, Rawdon Glover, the managing director of Jaguar, supported the company's new makeover.